{"id":1281,"date":"2025-06-29T17:17:25","date_gmt":"2025-06-29T17:17:25","guid":{"rendered":"https:\/\/thepumumedia.com\/blogs\/?p=1281"},"modified":"2025-06-23T12:37:51","modified_gmt":"2025-06-23T12:37:51","slug":"should-you-buy-at-every-market-dip-a-tactical-guide","status":"publish","type":"post","link":"https:\/\/thepumumedia.com\/blogs\/should-you-buy-at-every-market-dip-a-tactical-guide\/","title":{"rendered":"Should You Buy at Every Market Dip? A Tactical Guide"},"content":{"rendered":"\n<p>Market dips can feel like a roller\u2011coaster: your portfolio shrinks, headlines warn of impending crashes, and fear tempts you to sell. Yet every historic market recovery began with a dip\u2014so for long\u2011term investors, buying on weakness can unlock outsized gains. But is it wise to click \u201cbuy\u201d at each trough? We\u2019ll use the latest data\u2014June\u202f2025\u2019s geopolitical jitters, RBI policy moves, FII flows, and SIP records\u2014to ensure you make informed, confident decisions. Let\u2019s dive in.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Understanding Market Dips &amp; Their Drivers<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1.1 What Qualifies as a \u201cDip\u201d?<\/strong><\/h3>\n\n\n\n<p>A <strong>dip<\/strong> usually refers to a <strong>5\u201310%<\/strong> decline from recent highs, while a <strong>correction<\/strong> is <strong>10\u201320%<\/strong>, and a <strong>bear market<\/strong> exceeds <strong>20%<\/strong> losses. In mid\u2011June\u202f2025, the Nifty\u202f50 slipped from <strong>25,114<\/strong> on June\u202f12 to <strong>24,750<\/strong> on June\u202f17\u2014a <strong>1.5%<\/strong> drop by definition a mild dip .<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1.2 Macro Drivers Behind Dips<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Geopolitical Tensions:<\/strong> On June\u202f17, global headlines around Iran\u2011Israel escalation rattled investors, causing crude prices to jump and equities to slide\u2014Nifty fell <strong>0.38%<\/strong> intra\u2011day.<br><\/li>\n\n\n\n<li><strong>Central Bank Actions:<\/strong> The RBI\u2019s June\u202f6 rate cut to <strong>5.50%<\/strong> eased borrowing costs but also raised questions about growth momentum, sparking volatility.<br><\/li>\n\n\n\n<li><strong>Global Market Correlations:<\/strong> U.S. Fed commentary, emerging\u2011market currency swings, and commodity prices often spark dips here within 24\u202fhours.<br><\/li>\n<\/ul>\n\n\n\n<p>Recognizing the root cause helps determine if a dip is a <strong>buying opportunity<\/strong> or a signal of deeper trouble.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>2. Historical Evidence: Do Dips Really Pay Off?<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.1 Long\u2011Term Returns After Dips<\/strong><\/h3>\n\n\n\n<p>Research over the past 40\u202fyears shows that buying after modest dips yields better returns than buying at all times. A study by Morningstar India found that systems buying after a <strong>5%<\/strong> Nifty fall generated <strong>2%<\/strong> higher annualized returns over 15\u202fyears compared to a buy\u2011and\u2011hold strategy .<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.2 The Cost of Waiting<\/strong><\/h3>\n\n\n\n<p>Missing just the <strong>10 best days<\/strong> in the market can cut your long\u2011term returns from <strong>8.2%<\/strong> to <strong>4.5%<\/strong> annually\u2014illustrating the perils of sitting on the sidelines during short\u2011term dips .<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.3 Indian Market Specifics<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>2008 Crisis:<\/strong> After Sensex plunged <strong>57%<\/strong>, buying any dip in late\u202f2008\u201109 would have resulted in <strong>50\u201370%<\/strong> gains by 2010.<br><\/li>\n\n\n\n<li><strong>COVID\u201119 Crash:<\/strong> Nifty fell <strong>38%<\/strong> in March\u202f2020; a lump\u2011sum investment on March\u202f24, 2020, would be up <strong>120%<\/strong> by June\u202f2025 .<br><\/li>\n<\/ul>\n\n\n\n<p>These data stress the value of disciplined dip buying for long\u2011term wealth creation.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>3. Assessing Your Personal Situation<\/strong><\/h2>\n\n\n\n<p>Before deploying cash on every market fall, evaluate:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.1 Your Time Horizon<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Long-Term (10+ years):<\/strong> Comfort levels are higher\u2014small dips matter less.<br><\/li>\n\n\n\n<li><strong>Medium-Term (3\u201310 years):<\/strong> You may need a blend of dips and scheduled investing.<br><\/li>\n\n\n\n<li><strong>Short-Term (&lt;3 years):<\/strong> Avoid equity dips; use safer instruments to protect capital.<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.2 Cash Flow &amp; Emergency Fund<\/strong><\/h3>\n\n\n\n<p>Always maintain <strong>6 months<\/strong> of living expenses in liquid form (savings or ultra-short debt). In May\u202f2025, ultra-short debt funds yielded <strong>6.5%<\/strong>\u2014far better than idle cash. Only deploy surplus liquidity for dips.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.3 Risk Appetite &amp; Psychological Comfort<\/strong><\/h3>\n\n\n\n<p>Ask yourself: can you stick with your plan when the market falls another <strong>5\u201310%<\/strong> after buying? If not, limit dip\u2011buying to small portions to avoid stress\u2011selling later.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.4 Tax Considerations<\/strong><\/h3>\n\n\n\n<p>Lump\u2011sum equity investments held under <strong>1\u202fyear<\/strong> incur short\u2011term capital gains tax at <strong>15%<\/strong> plus surcharge; holding <strong>beyond 1\u202fyear<\/strong> draws <strong>10% LTCG<\/strong> above \u20b91\u202flakh gains. For new money, <strong>SIPs<\/strong> avoid this issue and smooth entry.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>4. Tactical Techniques for Dip Buying<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4.1 Fixed Percentage Dip Triggers<\/strong><\/h3>\n\n\n\n<p>Set predefined triggers to avoid emotional decisions: e.g., buy <strong>5%<\/strong>, <strong>8%<\/strong>, <strong>12%<\/strong> dips. Deploy equal tranches at each level.<\/p>\n\n\n\n<p><strong>Example:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Dip \u22655% \u2192 invest 33% of allocated cash<br><\/li>\n\n\n\n<li>Dip \u226510% \u2192 another 33%<br><\/li>\n\n\n\n<li>Dip \u226515% \u2192 final 34%<br><\/li>\n<\/ul>\n\n\n\n<p>This staggers entry and averages cost.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4.2 Time\u2011Weighted Averaging<\/strong><\/h3>\n\n\n\n<p>Combine <strong>calendar SIPs<\/strong> with <strong>dip top\u2011ups<\/strong>. Continue your monthly SIP but add a smaller <strong>one\u2011time<\/strong> top\u2011up (say 20% of SIP amount) when dips occur.<\/p>\n\n\n\n<p><strong>Advantage:<\/strong> You benefit from dip pricing without altering your core habit.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4.3 Option Strategy Overlay<\/strong><\/h3>\n\n\n\n<p>For sophisticated investors, selling <strong>out\u2011of\u2011the\u2011money put options<\/strong> can monetize dips. If the market falls, you buy at lower strike; if not, you pocket the premium. Requires margin and options expertise.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4.4 Relative Value Dips<\/strong><\/h3>\n\n\n\n<p>Not all sectors dip equally. After a broad market fall, pair <strong>buying beaten sectors<\/strong> (e.g., midcaps dropped only 2% vs. large\u2011caps\u2019 5%). This tactic can yield a <strong>rotation play<\/strong> as leadership shifts post\u2011recovery.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>5. Building a Repeatable Process<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5.1 Define Your \u201cDip Budget\u201d<\/strong><\/h3>\n\n\n\n<p>Decide annually: \u201cI\u2019ll allocate <strong>X%<\/strong> of my investable surplus to tactical dip buys.\u201d Many recommend <strong>10\u201320%<\/strong>\u2014enough to add alpha but not blow your emergency fund.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5.2 Automate Alerts &amp; Execution<\/strong><\/h3>\n\n\n\n<p>Use platforms like Groww, Zerodha, or ET\u202fMoney to set price\u2011based alerts. If Nifty falls below a level, get notified and execute a tranche immediately.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5.3 Maintain Discipline with Checklists<\/strong><\/h3>\n\n\n\n<p>Before buying, tick off:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Is the dip \u2265 your threshold?<br><\/li>\n\n\n\n<li>Is your emergency fund intact?<br><\/li>\n\n\n\n<li>Do broader market signals (like FII flow) support buying?<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5.4 Record &amp; Review Outcomes<\/strong><\/h3>\n\n\n\n<p>Track each dip buy: date, price, amount, subsequent return after <strong>3, 6, and 12 months<\/strong>. Reviewing performance helps refine your triggers over time.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>6. Pitfalls &amp; How to Avoid Them<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Pitfall<\/strong><\/td><td><strong>Solution<\/strong><\/td><\/tr><tr><td>Chasing every headline dip<\/td><td>Stick to your pre\u2011defined threshold; ignore noise.<\/td><\/tr><tr><td>Using emergency cash<\/td><td>Only use dedicated \u201cdip budget\u201d funds; keep safety fund intact.<\/td><\/tr><tr><td>Over\u2011concentration in one market segment<\/td><td>Diversify across large\u2011cap, mid\u2011cap, and international ETFs.<\/td><\/tr><tr><td>Ignoring valuation<\/td><td>Avoid buying at overvalued levels\u2014consider P\/E bands.<\/td><\/tr><tr><td>Letting fear or greed override rules<\/td><td>Automate alerts and orders to bypass emotion.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>7. Real\u2011World Examples &amp; Case Studies<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Case Study 1: March\u202f2020 COVID Crash<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Trigger:<\/strong> Nifty fell <strong>15%<\/strong> in two weeks.<br><\/li>\n\n\n\n<li><strong>Tactic:<\/strong> Investors deploying <strong>10%<\/strong> of annual \u201cdip budget\u201d deployed <strong>5%<\/strong> at 10% fall, remaining at 15% fall.<br><\/li>\n\n\n\n<li><strong>Outcome:<\/strong> By June\u202f2025, those tranches returned <strong>+120%<\/strong>, outperforming buy\u2011and\u2011hold by <strong>15%<\/strong> .<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Case Study 2: Mid\u20112025 Geopolitical Dip<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Trigger:<\/strong> On June\u202f17, Nifty dropped <strong>0.4%<\/strong> due to Iran\u2011Israel tension.<br><\/li>\n\n\n\n<li><strong>Tactic:<\/strong> A 5% threshold wasn\u2019t met; smart investors waited for a 2nd session dip to 1% combined, then added a <strong>small top\u2011up<\/strong> alongside SIP.<br><\/li>\n\n\n\n<li><strong>Outcome:<\/strong> Nifty rebounded <strong>1.8%<\/strong> over the next week, offering quick gains without excessive risk .<br><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>8. Concluding Guidelines for Smarter Investing<\/strong><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Plan Before Panic:<\/strong> Don\u2019t wait for a plunge; set your rules in advance.<br><\/li>\n\n\n\n<li><strong>Diversify Tactics:<\/strong> Combine SIPs, fixed\u2011dip triggers, and relative\u2011value buys.<br><\/li>\n\n\n\n<li><strong>Guard Your Capital:<\/strong> Never dip\u2011buy with funds needed in \u226412\u202fmonths.<br><\/li>\n\n\n\n<li><strong>Track &amp; Adapt:<\/strong> Review your performance yearly and adjust thresholds.<br><\/li>\n\n\n\n<li><strong>Stay Informed but Not Reactive:<\/strong> Monitor macro cues\u2014RBI rate moves, FII flows (FIIs sold \u20b94,892\u202fcr in June\u202f2025)\u2014but stick to your process.<br><\/li>\n<\/ol>\n\n\n\n<p>By marrying disciplined tactics with real\u2011time market awareness, you can convert fear\u2011driven dips into opportunities for compounding wealth. Remember, it\u2019s not about buying every tiny wobble\u2014but executing a thoughtful, repeatable strategy when conditions align.<\/p>\n\n\n\n<p>Source : <a href=\"http:\/\/thepumumedia.com\">thepumumedia.com<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Market dips can feel like a roller\u2011coaster: your portfolio shrinks, headlines warn of impending crashes, and fear tempts you to sell. Yet every historic market recovery began with a dip\u2014so for long\u2011term investors, buying on weakness can unlock outsized gains. But is it wise to click \u201cbuy\u201d at each trough? We\u2019ll use the latest data\u2014June\u202f2025\u2019s geopolitical jitters, RBI policy moves, FII flows, and SIP records\u2014to ensure you make informed, confident decisions. Let\u2019s dive in. 1. Understanding Market Dips &amp; Their Drivers 1.1 What Qualifies as a \u201cDip\u201d? A dip usually refers to a 5\u201310% decline from recent highs, while a correction is 10\u201320%, and a bear market exceeds 20% losses. In mid\u2011June\u202f2025, the Nifty\u202f50 slipped from 25,114 on June\u202f12 to 24,750 on June\u202f17\u2014a 1.5% drop by definition a mild dip . 1.2 Macro Drivers Behind Dips Recognizing the root cause helps determine if a dip is a buying opportunity or a signal of deeper trouble. 2. Historical Evidence: Do Dips Really Pay Off? 2.1 Long\u2011Term Returns After Dips Research over the past 40\u202fyears shows that buying after modest dips yields better returns than buying at all times. A study by Morningstar India found that systems buying after a 5% Nifty fall generated 2% higher annualized returns over 15\u202fyears compared to a buy\u2011and\u2011hold strategy . 2.2 The Cost of Waiting Missing just the 10 best days in the market can cut your long\u2011term returns from 8.2% to 4.5% annually\u2014illustrating the perils of sitting on the sidelines during short\u2011term dips . 2.3 Indian Market Specifics These data stress the value of disciplined dip buying for long\u2011term wealth creation. 3. Assessing Your Personal Situation Before deploying cash on every market fall, evaluate: 3.1 Your Time Horizon 3.2 Cash Flow &amp; Emergency Fund Always maintain 6 months of living expenses in liquid form (savings or ultra-short debt). In May\u202f2025, ultra-short debt funds yielded 6.5%\u2014far better than idle cash. Only deploy surplus liquidity for dips. 3.3 Risk Appetite &amp; Psychological Comfort Ask yourself: can you stick with your plan when the market falls another 5\u201310% after buying? If not, limit dip\u2011buying to small portions to avoid stress\u2011selling later. 3.4 Tax Considerations Lump\u2011sum equity investments held under 1\u202fyear incur short\u2011term capital gains tax at 15% plus surcharge; holding beyond 1\u202fyear draws 10% LTCG above \u20b91\u202flakh gains. For new money, SIPs avoid this issue and smooth entry. 4. Tactical Techniques for Dip Buying 4.1 Fixed Percentage Dip Triggers Set predefined triggers to avoid emotional decisions: e.g., buy 5%, 8%, 12% dips. Deploy equal tranches at each level. Example: This staggers entry and averages cost. 4.2 Time\u2011Weighted Averaging Combine calendar SIPs with dip top\u2011ups. Continue your monthly SIP but add a smaller one\u2011time top\u2011up (say 20% of SIP amount) when dips occur. Advantage: You benefit from dip pricing without altering your core habit. 4.3 Option Strategy Overlay For sophisticated investors, selling out\u2011of\u2011the\u2011money put options can monetize dips. If the market falls, you buy at lower strike; if not, you pocket the premium. Requires margin and options expertise. 4.4 Relative Value Dips Not all sectors dip equally. After a broad market fall, pair buying beaten sectors (e.g., midcaps dropped only 2% vs. large\u2011caps\u2019 5%). This tactic can yield a rotation play as leadership shifts post\u2011recovery. 5. Building a Repeatable Process 5.1 Define Your \u201cDip Budget\u201d Decide annually: \u201cI\u2019ll allocate X% of my investable surplus to tactical dip buys.\u201d Many recommend 10\u201320%\u2014enough to add alpha but not blow your emergency fund. 5.2 Automate Alerts &amp; Execution Use platforms like Groww, Zerodha, or ET\u202fMoney to set price\u2011based alerts. If Nifty falls below a level, get notified and execute a tranche immediately. 5.3 Maintain Discipline with Checklists Before buying, tick off: 5.4 Record &amp; Review Outcomes Track each dip buy: date, price, amount, subsequent return after 3, 6, and 12 months. Reviewing performance helps refine your triggers over time. 6. Pitfalls &amp; How to Avoid Them Pitfall Solution Chasing every headline dip Stick to your pre\u2011defined threshold; ignore noise. Using emergency cash Only use dedicated \u201cdip budget\u201d funds; keep safety fund intact. Over\u2011concentration in one market segment Diversify across large\u2011cap, mid\u2011cap, and international ETFs. Ignoring valuation Avoid buying at overvalued levels\u2014consider P\/E bands. Letting fear or greed override rules Automate alerts and orders to bypass emotion. 7. Real\u2011World Examples &amp; Case Studies Case Study 1: March\u202f2020 COVID Crash Case Study 2: Mid\u20112025 Geopolitical Dip 8. Concluding Guidelines for Smarter Investing By marrying disciplined tactics with real\u2011time market awareness, you can convert fear\u2011driven dips into opportunities for compounding wealth. Remember, it\u2019s not about buying every tiny wobble\u2014but executing a thoughtful, repeatable strategy when conditions align. Source : thepumumedia.com<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[15],"tags":[],"class_list":["post-1281","post","type-post","status-publish","format-standard","hentry","category-finance","entry"],"_links":{"self":[{"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/posts\/1281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/comments?post=1281"}],"version-history":[{"count":1,"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/posts\/1281\/revisions"}],"predecessor-version":[{"id":1291,"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/posts\/1281\/revisions\/1291"}],"wp:attachment":[{"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/media?parent=1281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/categories?post=1281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thepumumedia.com\/blogs\/wp-json\/wp\/v2\/tags?post=1281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}